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The Famous Grouse flies home with three Roses Creative Awards

The Famous Grouse flies home with three Roses Creative Awards

We’re delighted to hear that The Leith has won three Roses Creatives Awards for its work with Flaunt Productions on the commercials for Scottish whisky brand, The Famous Grouse!

The campaign won three of the prestigious awards: TV/Cinema Campaign (Silver); TV/Cinema Commercial Under 21 seconds (Silver); and Craft: Animation (Silver).

We were the sole animation studio working across the two commercials, which took the Grouse from his white limbo and placed him into a CGI cinematic version of his natural environment.

Flaunt leveraged the expertise and pedigree of its sister studio Axis Animation to deliver the spot – combining Flaunt’s humour and charm with Axis’s robust, tried-and-tested production pipeline.

Congratulations to Leith, who took home a total of nine awards, including Grand Prix and Agency of the Year.

See the full list of winners of this year’s Roses Creative Awards here and watch the award-winning ad below.

You can also learn more about our work on the project in this Houdini video, revealing the full feather system we created for the Grouse.